AL: Thanks for joining us today. First question, what’s the best part of working in the aesthetic lasers industry?
Matt Dakin: This may be a long answer. The best part is that every location is different and therefore its own interesting experience. Each business has needs and wants based on the demographic it serves and its business objectives. At Alma, we’re very fortunate to have a large product offering. We don’t have to try to fit a square peg into a round hole. That never works anyway. What we can do is tailor the solution to fit the needs and goals of the business. By taking this approach, we’re able to elevate a practice so that they can be competitive for years to come.
For a number of reasons, this capability is extremely important for providers in Los Angeles. The first is that the patients are diverse. Aesthetic laser professionals will care for people of different backgrounds, ages and skin types. Those that are working with limited technology are at a disadvantage. Let’s take hair removal lasers* as an example. Hair removal* can be a staple of a practice. But it’s competitive now. It’s important that the hair removal laser is capable of treating every prospective patient that comes through the door.
Nobody should have to send a new patient to their competition because of their technology.
The same rules apply in Hawaii. Skin resurfacing is a great example. Regardless of our skin type, we all deal with the visible signs of aging. Many of us would like to take action to look more vibrant. Traditional skin resurfacing often excludes darker skin types. That’s a shame. Alma’s able to offer a better solution. Our vShape™ gives providers a way to offer skin resurfacing to all skin types using radiofrequency. Now add the Harmony XL and ClearLift™ to that treatment mix. The provider is able to offer a viable treatment without the usual downtime. The bottom line is this: modular technology and thinking about the needs of the provider over the long term helps us put providers in a better position.
AL: Great information, Matt. What do you predict for the future of cosmetic lasers?
Matt Dakin: The Baby Boomers are choosing invasive procedures. Generation Y is entrenched in the work place and earning disposable income. In all likelihood, both demographics will utilize the services of a cosmetic laser professional. This won’t be unique to California or Hawaii. We’ll see this take place everywhere. If there’s a down side to continued growth, it’s that providers will have more competition to deal with. That fact makes selecting the right technology partner more important than ever before.
AL: It looks like the future’s bright for those that take action today. On that note, you took action and joined us. What attracted you to Alma Lasers?
Matt Dakin: I came to Alma from our competition for a couple of key reasons. Our management takes a progressive, forward thinking approach. I know Alma will continue to expand its offerings and grow as a company. The second biggest reason, however, was product quality. We have sophisticated systems that are user-friendly. They are built to make providers more successful and make patients happy. Their up time is fantastic and we stand behind them. We also have the modular approach. As I’ve explained earlier, this can help an Alma partner retain competitive advantage. We’re not taking a one-or-two-and-done style approach. We’re your technology partner today, tomorrow and forever
Buy HarmonyXL Cosmetic Laser Systems
Contact us at:
Alma Medical Pvt Ltd
Unit No. 203,
2nd Floor, B Wing,
Supreme Business Park,
Supreme City,
Powai, Mumbai – 400 076
Phone: +917718811303
Email : info@almalasers.co.in
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